Google has been the go-to search engine for many years. Now, it has become a top resource for individuals who do their research before buying a product or service. Through Google’s social media component, Google My Business, consumers can rate and review businesses that will appear on the search engine. Though this platform is consumer-driven, business owners should not feel helpless over what is posted. Instead, direct your consumers to Google as a public display of customer satisfaction.
Feeling a little stagnant in your business? Wish you could say ‘no’ to some of your clients, but are afraid to lose the project? Perhaps you need to have a heart-to-heart with your team to determine the core purpose for why you’re doing business today. Ask the tough questions HERE.
Clients often only understand the final product, and how it impacts their sales and awareness. They do not always know the robust strategy and all the moving parts your marketing partners put in motion to execute your marketing tactics. We’re giving you the inside scoop on what exactly marketing professionals do to get the job done… and how much of a value you receive by working with a marketing agency!
Storytelling is a powerful way to connect customers to your brand. From a consumer’s perspective, the story behind your brand differentiates your product or company from a similar one. Read MORE to find out how a simple story can capture the hearts of your customers and your competition!
The most public online forum, and the most important elements of your online reputation is Google. We all know how important customer reviews are (the good and the bad) and we know that your business needs them. But how do we get them? What if you have them, but may have too many reviews…is there such a thing? Click here to find out how to boost your Google+ review plan.
There is a fine line between being committed and being clingy. We want our clients to know that we care and have their best interests in mind, but we don’t want to scare them away by being a nag or too controlling. Here are a few ways you can show your clients you care about them without making them run for the hills.
Turning awareness into sales is a complicated riddle that many brick and mortar business owners are trying to solve. You can throw a lot of money at traditional marketing and advertising, but if you have a bad online reputation, it’s unlikely that you will see a return on your investment. Because of this, we’ve compiled three local marketing hacks that will not only help you combat negative reviews, but build trust, and drive sales.